Social Commerce Course Overview:

Program Outcome:

The Social Commerce course is designed to equip participants with the knowledge and skills to effectively leverage social media platforms for e-commerce and drive sales through strategic online engagement. By the end of the program, participants will have a deep understanding of the intersection between social media and e-commerce and be able to implement successful social commerce strategies.


Learning Objectives:

Upon completing the program, participants will be able to:

  • Understand the concept of social commerce and its significance.
  • Identify and engage target audiences through various social media platforms.
  • Utilize social media platforms for product discovery, promotion, and sales.
  • Create compelling content and visuals for social commerce.
  • Implement effective social commerce campaigns and measure their success.
  • Apply best practices for customer engagement and retention in social commerce.


Target Group:

This course is tailored for individuals interested in merging social media and e-commerce, including entrepreneurs, small business owners, marketing professionals, and individuals seeking to capitalize on the growing trend of social commerce.


What They Will Learn:

Participants will learn to:

  • Grasp the fundamentals of social commerce and its benefits.
  • Strategically integrate social media with e-commerce initiatives.
  • Create and curate engaging content for social commerce.
  • Implement social commerce campaigns and promotions.
  • Analyze and optimize social commerce performance metrics.
  • Foster customer relationships and loyalty through social commerce.


Certifications 

  • Training course certificate


Course curriculum

  • 1

    New Chapter

    • Presentation